Make sustainable fashion choices your goal for the year

Here’s an environmental cause we should all care more about: shop in sustainable style and ditch fast fashion by choosing clothes that will survive temporary trends.

How? ‘Or’ What? You can ask.

NPR recommends that you try this simple test, ask yourself if you would wear this item thirty or more times, known as the thirty wear test.

LEARN MORE | How can we use the law to make the fashion industry fairer to women and the earth

As encouraged by savings guru Symphony Clarke, this simple yet effective shopping strategy will leave your wallet and the wider environmental impact of fast fashion in a much more preferable position.

Symphony notes that many of its peers feel pressured to follow trends. Some even feel like they can’t post a photo in the same outfit twice. “It’s the life of their clothes. Once a picture is taken, it’s done,” she says.

LEARN MORE | People aren’t ready to hit the town in high heels just yet – fashion trends to watch in 2022

Sustain Your Style also suggests:

  • You buy less.
  • Buy consciously from sustainable brands.
  • Buy second-hand clothes or rent clothes.

Even the most eco-friendly clothing uses resources for production and transportation to your wardrobe, creating an environmental impact. Perhaps proceed to verify your efforts rather than checkout.

Follow us on social networks: Facebook, Twitter, instagram.

Sign up for W24 newsletters so you don’t miss any of our stories and giveaways.

We live in a world where fact and fiction collide

In times of uncertainty, you need trusted journalism. For only R75 per month, you have access to a world of in-depth analysis, investigative journalism, better opinions and a range of features. Journalism strengthens democracy. Invest in the future today.